Infant Milk Formulae & Cereals

 

Product : Cow & Gate Infant Milk Formulae and Infant Milk  Cereals
Manufacturers Represented : Nutricia Asia Pacific Ltd. (Netherlands)
Year of Commencement : 1956
Market Position : Major Player

 

  • Cow & Gate has been in Sri Lanka for almost five decades and had always enjoyed a very favourable image as a "Superior Quality" product.
  • In the early 90s, Cow & Gate International U.K. was aquired by Nutricia of Netherlands which is currently the No. 1 Baby Feeding Company in Europe.
  • The company markets one starter formula, one follow-up formula, one therapeutic formula, and six varieties of Cereals. The latter is currently the market leader in it's category and others are major players in their respective categories.